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Client cases
Kingston
Face Fit
4hands
Persona
NailMaker Bar
Price Intelligently conducted a study and discovered that a 1% rise in new customer attraction increases the income by 3.3%, and the same increase in retention gives a 7% result.
4hands
Case of 4 founder salons in Moscow and Sochi
RETENTION CLIENTS WITH CARDS
Promotion statistics
RETENTION CLIENTS WITHOUT CARDS
Tatiana Shutova
Franchise Founder
Card
Full case
+$90k
Revenue growth
+$20
Average check
+29,7%
Retention
NailMaker Bar
$1,2m revenue for six months of promotion in 21 beauty salons
RETENTION CLIENTS WITH CARDS
Promotion statistics
RETENTION CLIENTS WITHOUT CARDS
+$1,2m
Revenue growth
+$18
Average check
+33,1%
Retention
Card
Tatiana Soley
CCO
Persona
Case of main beauty salon Persona ArtPlay
RETENTION CLIENTS WITH CARDS
Promotion statistics
RETENTION CLIENTS WITHOUT CARDS
+$157k
Revenue growth
+$25
Average check
+26,2%
Retention
Card
Nina Zaitseva
CMO
Face Fit
Case of 4 salons owned by the Franchise Founder in Moscow
RETENTION CLIENTS WITH CARDS
Promotion statistics
RETENTION CLIENTS WITHOUT CARDS
+$631k
Revenue growth
+$27
Average check
+31%
Retention
Card
Maria Fadeeva
Franchise Founder
Kingston
Case of a premium-class barbershop in Moscow City
RETENTION CLIENTS WITH CARDS
Promotion statistics
RETENTION CLIENTS WITHOUT CARDS
+$96k
Revenue growth
+$35
Average check
+31,2%
Retention
Card
Farid Abiyev
Franchise Founder
Growth customer retention
Transactions per minute
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Cards issued
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